Tammy is Director of Franchise Communication for Anytime Fitness at Self Esteem Brands. In this role, she leads a team of communicators who partner with business leaders to develop strategic communication plans, create engaging content, manage digital channels, measure impact and more. Through this work, they engage franchise owners and their teams to deliver a consistent and compelling brand experience across 3,000+ Anytime Fitness clubs in North America.

She is also owner of TLN Communicate, an independent consultancy that provides strategic communication advice to franchise brands, small business owners and nonprofits.

In past lives, Tammy led internal and external communications for Great Clips, worked in various roles at Best Buy Company and served on the staff of multiple chambers of commerce.

A member of the International Association of Business Communicators (IABC) since 2006, Tammy has held chapter leadership positions with Minnesota (Chair, Vice Chair, VP Sponsorships, VP PD & Events) and Orange County, California (VP Membership). She currently serves as Past Chair for IABC Pacific Plains Region.

She has a master’s degree in business management and a bachelor’s in mass communications and public relations, and she is a certified Strategic Communication Management Professional (SCMP).